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Beauty Industry, Beauty Launches

NARS to Discuss Beauty in the Digital World

This conference will feature tips on how a brand can successfully manage social media.

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By: Jamie Matusow

Editor-in-Chief

The conference, “Beauty in the Digital Age,” chaired by Faye Brookman, critical mass reporter at Women’s Wear Daily, will examine the role of digital media in a brand’s marketing mix.

Heather Park, director of digital media at Nars Cosmetics, will be discussing what works and what doesn’t when it comes to social media. Park will also offer a real-world perspective on lessons learned, and successful digital campaigns.

Intrigued? It is happening on Tuesday June 10th, 1 pm to 1:35 pm.

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